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Tiktok Marketing

USD 670
IN HOUSE ENQUIRY

Description

TikTok Shop came by storm into the e-commerce world as one of the most powerful platforms for e-commerce.
TikTok Shop offers immense opportunities for sellers, brands, and marketers.
This Tiktok intensive training is designed to help participants understand, optimize, and scale their TikTok marketing efforts through effective content strategies, livestreaming, and advertising.

The course begins with an overview of TikTok demographics and algorithms, comparing its mechanics with platforms like Shopee and Lazada. Participants will then explore winning video content strategies, essential for increasing engagement and conversions. The training also covers TikTok Shop fundamentals, including fee structures, seller center features, and affiliate marketing.

A key focus is TikTok Livestreaming, where attendees will learn how to script, optimize, and analyze performance for better sales outcomes. The session then dives into TikTok Ads, covering campaign best practices, ROI optimization, and custom audience targeting.

By the end of this course, participants will be equipped with actionable strategies to grow their sales, maximize engagement, and drive success on TikTok Shop

  • Analyze TikTok’s user demographics and algorithm to tailor content and marketing strategies effectively.
  • Compare TikTok Shop with Shopee and Lazada in a structured analysis
  • Create at least three high-performing TikTok video concepts using best practices in content strategy, hooks, and engagement tactics.
  • Implement a step-by-step TikTok Livestream plan, including a 5-minute script and strategies to avoid violations.
  • Optimize TikTok Shop campaigns by applying at least two proven promotional tactics through the Seller Center within one week of implementation.
  • Design and launch TikTok Shop Ad campaign(s) with the correct ad type, custom audience targeting, and budget allocation for better ROI.
  • Analyze TikTok Shop’s sales and marketing data to make at least two data-driven decisions that improve conversion rates.

This course is suitable for beginners and experienced marketers, as it covers both fundamental and advanced TikTok Shop strategies. 

  • E-commerce Sellers & Business Owners – Entrepreneurs and online store owners who want to set up and scale their TikTok Shop for increased sales.
  • Digital Marketers & Social Media Managers – Professionals managing social media and paid advertising, looking to optimize TikTok campaigns for engagement and conversions.
  • Content Creators & Influencers – Individuals who want to create high-performing TikTok videos and collaborate with brands through affiliate marketing.
  • Sales & Marketing Executives – Professionals who need to understand TikTok’s ecosystem to drive brand visibility, customer engagement, and revenue growth
  • Brands & Corporate Marketing Teams – Businesses exploring TikTok as a sales channel and looking to implement TikTok Shop, Livestreams, and Ads effectively.
  • Affiliate Marketers & KOLs (Key Opinion Leaders) – Those who want to partner with TikTok Shop sellers to earn commissions and grow their influence.
  • Advertising Agencies & Consultants – Agencies offering TikTok marketing services who want to stay ahead with advanced strategies and data-driven insights.

This training is compact to balanced learning with practical Tiktok insights, content creation, ads, and analytics. 
(9:00 AM - 10:30 AM)
MODULE 1: Understanding TikTok Shop & Market Dynamics
TikTok Demographics
TikTok Algorithm vs Shopee & Lazada
TikTok Shop 101 & Fees Structure
Agency Services & Industry Rates for TikTok Shop
Objective: Understand the TikTok Shop ecosystem, fees, and how it compares to other marketplaces.

(10:30 AM - 10:45 AM)
Tea Break 

(10:45 AM - 1:00 PM)
MODULE 2: TikTok Videos & Winning Content Strategies
TikTok Videos: How to Win
TikTok Videos: Dos and Don’ts
TikTok Videos: Winning Content for TikTok Shop
Five Places to Get Sales in TikTok Shop
Objective: Learn how to create engaging TikTok content that drives traffic and conversions.

(1:00 PM - 2:00 PM)- Lunch Break 

(2:00 PM - 3:30 PM)
MODULE 3: TikTok Livestream Strategies & Data Analysis
TikTok Livestream: Violations & Penalties
TikTok Livestream: Winning Factors
TikTok Livestream Script
TikTok Livestream: Detailed Data Analysis
Objective: Master TikTok Livestreaming to drive sales and avoid common pitfalls.

(3:30 PM - 3:45 PM)-Tea Break 

(3:45 PM - 5:00 PM)
MODULE 4: TikTok Shop Ads, Seller Center & Affiliates 
TikTok Affiliates: How to Find Them
TikTok Seller Center: Campaigns & Promotions
TikTok Seller Center: Sales & Marketing Data Analysis
TikTok Shop Ads: Types of Ads to Run
TikTok Shop Ads: Best Practices for Good ROI
TikTok Shop Ads: Custom Audience & Data Analysis
Objective: Learn how to leverage TikTok Ads, promotions, and affiliates to boost sales.

End of Training (5:00 PM) 

30% input, 80% Hands on
Interactive presentation, smartphone, Tiktok App, Tiktok for Business (desktop), TikTok Seller Center (optional)

Ms WT Kong Wai Theng – TikTok Marketing Expert & E-commerce Strategist

 Top Achievements
• Lazada Forward Woman of the Year 2022 (Malaysia) for revolutionizing e-commerce success.
• 140K+ TikTok followers (@Kongpreneur) with proven strategies for viral content, branding, and TikTok Shop sales.
• Top Lazada & Shopee Seller (2017-2024) – Scaled her store, Big Care Mart, to 110K+ Lazada followers.
• TikTok Shop Partner & Specialist driving sales for 10+ brands across Malaysia, Singapore, Vietnam, and Thailand.

Why Choose Kong?
• HRDF Accredited & Lazada Senior Certified Trainer – Trusted by corporates, SMEs, and government bodies.
• Multilingual Expertise: Fluent in English, Malay, Mandarin, and Cantonese – training tailored for diverse audiences.
• Real Results: Trained Menarini Malaysia, Biolife, Yamaha, Nestlé, and more to boost TikTok branding, walk-in sales, and livestream revenue.

Signature Training Topics
• TikTok Shop Mastery: From product listing to viral livestreams.
• Walk-In Sales via TikTok: Convert views to foot traffic.
• Short Video Branding: Craft scroll-stopping content for TikTok & YouTube.
• E-Commerce Domination: Lazada, Shopee, and TikTok Shop strategies to outshine competitors.

Proven Track Record
• Corporate Clients: Biolife Malaysia, Yamaha, Nestlé, Vinda Malaysia.
• Government Partnerships: Jabatan Pembangunan Wanita, MITRA, Unifi.
• 5000+ Sellers Trained: Through Lazada University (twice monthly since 2020) and nationwide workshops.

HRDF-Claimable & Customizable Programs
Group trainings, 1:1 coaching, TikTok Ads management, and e-commerce store optimization.

Ready to Go Viral?
Partner with Kongpreneur – where proven TikTok strategies meet explosive sales growth.

Connect & Learn:
TikTok Profile | Languages: English, Malay, Mandarin, Cantonese

#TikTokExpert #EcommerceCoach #HRDFTrainer #ViralSales #TikTokShopPartner

Normal Fee Early Bird Group Fee
Sign up 1 pax Sign up 1 pax Sign up 3 pax or more
Pay 1 day(s) before course starts Pay 14 day(s) before course starts Pay 1 day(s) before course starts
MYR 2260 per pax MYR 1590 per pax MYR 1490 per pax
USD 670 per pax USD 470 per pax USD 440 per pax

Upon successful completion of this program, you will receive a Certificate of Achievement.

1. By Credit card: You can opt to register and pay online with our latest payment integration system through our website.
2. Bank Transfer- You can also opt to bank transfer payment via local / international banks. Please send payment slip as proof of payment.
3. HRD Corp Claimable Courses Skim Bantuan Latihan Khas - Applicable to Malaysian Employer Only

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