Lead with Vision. Inspire with Impact.
Whether you are leading a project, managing a team or working across departments and with external partners, your results depend on the people who can support, influence or block your work. Successful stakeholder management goes beyond routine updates. It requires knowing who matters, understanding what drives them and engaging each one with the right message at the right time.
This two-day experiential program equips participants with practical, ready-to-use tools to identify, assess, engage and influence stakeholders at all levels, while preparing for objections, managing risk and building lasting, trust-based relationships.
By the end of this workshop, participants will be able to:
Executives, managers, team leaders, project leads, business analysts and professionals who work with bosses, peers, clients or external parties
DAY 1: 9:00AM – 5:00PM
Strategic Identification and Communication Planning
9:00AM – 9:45AM
Introduction
Programme objectives
Personal objectives
9:45AM – 11:00AM
MODULE 1: DEFINE AND MAP STAKEHOLDERS
Primary, secondary and hidden stakeholders
Internal and external stakeholders: sponsors, peers, clients, partners, regulators and gatekeepers
Interest vs. Influence Grid (hands-on mapping)
Activity: Stakeholder Radar Mapping (group exercise)
11:00AM – 11:15AM Break
11:15AM – 1:00PM
MODULE 2: STAKEHOLDER SALIENCE AND PRIORITY
Applying Mitchell's Stakeholder Typology (Power, Legitimacy, Urgency)
Dynamic shifts: when a low-priority stakeholder becomes high-impact
The Thomas-Kilmann Conflict Model: choosing the right approach when interests clash
Case studies from corporate, project and public-sector settings
1:00PM – 2:00PM Lunch
2:00PM – 3:30PM
MODULE 3: HANDLING PUSHBACK, REJECTION & RESISTANCE
Common reasons for rejection and how to respond
Influence without authority: the 3Cs (Clarify, Connect, Convince)
Roleplay: Rejection Simulation Scenarios
3:30PM – 3:45PM Break
3:45PM – 5:15PM
MODULE 4: POWER IN COMMUNICATION
Developing stakeholder-centric communication plans
Barriers to effective communication: language, hierarchy, culture and timing
Matching communication style to stakeholder types (e.g. data-driven for risk teams, visionary for sponsors)
Activity: Communication Design Lab
DAY 2: 9:00AM – 5:00PM
Engagement, Risk Management and Action
9:00AM – 9:30AM
Review and recap of Day 1
9:30AM – 11:00AM
MODULE 5: RISK, COMPLIANCE AND ETHICS IN STAKEHOLDER ENGAGEMENT
Stakeholders in risk and compliance: why they matter
Building trust through transparency and timely reporting
Navigating organisational policies, local regulations and cultural expectations
Ethical influence: persuasion vs. manipulation
Activity: Risk & Compliance Challenge
11:00AM – 11:15AM Break
11:15AM – 1:00PM
MODULE 6: TACTICS FOR LASTING INFLUENCE
Managing relationships, not just tasks
Choosing the right engagement method: inform, consult, involve, collaborate, empower
Assertiveness vs. diplomacy in difficult conversations
Case Study: Stakeholder Crisis – What Would You Do?
1:00PM – 2:00PM Lunch
2:00PM – 3:30PM
MODULE 7: FROM STAKEHOLDERS TO ADVOCATES
Satisfied stakeholders vs. raving fans: building emotional connection
The Stakeholder Value Ladder: Satisfaction → Loyalty → Advocacy
Strategies to humanise stakeholder relationships across internal teams, clients and partners
Activity: Fan Strategy Canvas
3:30PM – 3:45PM Break
3:45PM – 5:00PM
MODULE 8: STAKEHOLDER ENGAGEMENT BOARD & ACTION PLAN
Reviewing stakeholder segments
Gathering and incorporating feedback
Creating a 30-day Engagement Action Plan
Peer review and commitment declaration
Putting it all together and close of programme
The training is delivered in a highly interactive and experiential way. Concepts and frameworks are introduced through group exercises, discussion, role plays and case studies, creating an environment that facilitates accelerated learning and practical application. Participants learn from the trainer and from peers across different industries and organisations, working on real issues and challenges they face at work. Each activity is thoroughly debriefed to link the learning to real-life situations.
DHENA KOMATHI DORAISAMY
Stakeholder Management | Strategic Communication | Relationship Building | Marketing & Business Development | MWS Certified Trainer | Certified NLP Coach |
Professional Profile
Dhena Doraisamy is an experienced corporate trainer and marketing professional with more than 25 years of cross-industry experience spanning broadcasting, corporate training, FMCG, energy and other business sectors. Her extensive professional background has equipped her with strong capabilities in stakeholder engagement, relationship management, strategic communication and influencing diverse groups of people.
In her last corporate appointment as Regional Communications Manager for APAC with a UK-based trade association operating in the energy sector, Dhena was involved in managing regional communications and engaging stakeholders across different markets and professional environments. Throughout her career, she has worked with a wide range of stakeholders, including senior management, business partners, frontliners, support personnel and external organisations, requiring her to navigate differing expectations, interests and priorities.
Her experience in launching brands, organising major events, repositioning products and leading marketing initiatives has allowed her to cultivate a strong expertise in the field of stakeholder management. She is well versed in the art of building client relationships, balancing different and sometimes conflicting interests and gaining overall stakeholder buy-in for any project. Ms. Dhena also has practical experience in customer service excellence, having worked closely with frontline and support teams to strengthen customer engagement and improve service delivery.
As a corporate trainer, Dhena has researched, designed and facilitated training programmes for organisations and NGOs in areas including stakeholder management, marketing, sales, coaching, personal development, interpersonal skills and communication. Her facilitation approach combines practical industry experience with interactive learning. Helping participants develop effective communication strategies, strengthen professional relationships, manage challenging interactions and influence positive outcomes.
Qualifications & Certifications
- Bachelor of Laws (LLB)
- Certified NLP Practitioner
- Certified NLP Coach & Hypnotherapist
- Certified Clinical Hypnotherapist
- Certified Design Thinking Coach
- Certified Mini Workshop Series Practitioner
- Certified HRDF Trainer
- Law of Attraction Trainer
- Virtual Learn Caster
Selected Organisations & Clients
Astro, The Star, Tenaga Nasional Berhad, Suruhanjaya Tenaga (Energy Commission), Daihatsu Perodua, Sime Darby Oils, Cargill, Canon, Sacofa, KPTM, INTEC, Cambert, Nuvanta, Kordel's, Holista Colltech, Energy Industries Council, Natural Factors, NSG Group, ATMAH Foundation and National Council of Women's Organisations Malaysia, among others.
Training Philosophy
Dhena believes that successful stakeholder management goes beyond exchanging information or fulfilling professional obligations. It requires the ability to understand people, appreciate differing perspectives, establish trust and create mutually beneficial relationships. Through practical insights and engaging facilitation, she empowers participants to communicate with confidence, manage relationships effectively and achieve better professional outcomes.
“The program gave me a clear framework for managing stakeholders. I learned how to identify them using the seven questions, understand their personalities through DISC, and address their concerns using SBIE. I left ready to apply what I learned. Very informative.”
Zhi Yun, Senior Talent Acquisition, Averis
“I learned how to identify my stakeholders and engage with each of them in the way that suits them best. I now feel better equipped to manage my stakeholders. The trainer was engaging and knowledgeable.”
Joanne Wong, Shipping Documentation Executive, Averis
“The training showed me how to build a strong reputation with stakeholders and how to use DISC to tailor my message to different individuals. The trainer was very engaging and shared many relevant, real-life examples.”
Lam Kheng Yuey, Associate Consultant, Averis
“I used to find it difficult to communicate freely with stakeholders. After this training, I have practical ways to communicate with them and feel much more confident doing so. The trainer is very well versed in stakeholder management.”
Siti Rabiah Binti Mohd Ruslan, IT Support, Averis
“The training helped me understand the importance of communicating well with peers, superiors and stakeholders, and I can apply what I learned directly in my work. The trainer was cheerful, taught very well and gave helpful advice.”
Cheong Chao Yong, Senior Executive, Averis
| Normal Fee | Early Bird | Group Fee |
|---|---|---|
| Sign up 1 pax | Sign up 1 pax | Sign up 3 pax or more |
| Pay 1 day(s) before course starts | Pay 14 day(s) before course starts | Pay 14 day(s) before course starts |
| MYR 3490 per pax | MYR 2890 per pax | MYR 2790 per pax |
| USD 1990 per pax | USD 1490 per pax | USD 1390 per pax |
Upon successful completion of this program, you will receive a Certificate of Achievement.
1. Online Payment by Credit card: You can opt to register and pay online with our latest payment integration system through our website.
2. Bank Transfer- You can also opt to use GIRO or telegraphic transfer of payment via international banks.
3. HRD Corp Claimable Courses Skim Bantuan Latihan Khas - Applicable to Malaysian Employer Only
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